We wanted to create something beautiful and experiential. As the Lead Experience Designer, I designed a unique point-and-interact user interface to showcase featured products at a medical conference.
Point-and-interact UI
Simple information architecture allowed for elegant navigation of product categories.​​​​​​​
Interactivity and sound

Watch a short video demonstrating interactivity and sound.

Environment
We wanted to create a futuristic, holographic effect. The technology allowed us to project the experience on to a translucent surface. We used a dark, reflective visual design to enhance the effect.
Users do not touch the device to interact. Custom cursors follow the movement of their hands as they point at the screen.
Custom cursors provide affordances for functionality.
Storyboards

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